WhatsApp Messaging Policy

WhatsApp Messaging Policy

Last Updated: [27/07/2025]

Entourage uses the WhatsApp Business Platform (Cloud API) to communicate with customers in full compliance with WhatsApp policies.

1. User Opt-In & Consent

We only message users who have explicitly opted in.

Opt-in methods include:

  • Direct customer inquiries via WhatsApp
  • Website contact forms
  • Existing customer relationships

We never message users without consent.

2. Message Types

We send only the following types of messages:

  • Customer support responses
  • Transactional and service-related updates
  • Important account or service notifications

We do not send:

  • Promotional spam
  • Adult or prohibited content
  • Political or misleading messages

3. Message Frequency

Messages are sent only when necessary and relevant to the user’s request or service.

4. Opt-Out

Users can opt out at any time by replying:

STOP

Once opted out, no further messages will be sent.

5. Compliance

We strictly comply with:

  • WhatsApp Business Terms of Service
  • WhatsApp Business Messaging Policy
  • Meta Platform Policies

Any violation may result in account suspension.